Mosaic launched Odille in 2004. Initially a sub-brand of Oasis, Odille is a beautifully crafted range of lingerie, sleepwear and associated products that is well-priced and well-constructed and has been sold in selected Oasis stores in the UK and internationally.
Odille has now established itself as a brand in its own right with external distribution channels. After trading successfully in Oasis, it was quickly picked up by Victoria's Secret and has now expanded as a brand within Selfridges, Brown Thomas and Fenwicks department stores in the UK. Odille is now looking at expanding internationally.
There is a significant and exciting opportunity to leverage the design, sourcing and brand skills that support Odille into other related product areas and other brands.